FACELIFT /Facelift Cloud - Post Performance

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  • fb-post-performance.field.impressionsUnique.description
    The number of people the page post was served to. This is also known as unique impressions.

    The number of people the page post was served to. This is also known as unique impressions.
    The number of people the page post was served to. This is also known as unique impressions.
  • fb-post-performance.field.impressionsOrganicUnique.title
    Organic reach

    Organic reach
    Organic reach
  • To verify ␡
    fb-post-performance.field.impressionsOrganicUnique.description
    The number of people who saw the page post in news feed or ticker, or on the Page"'"s timeline. It is also known as organic unique impressions.

    The number of people who saw the page post in news feed or ticker, or on the Page"'"s timeline. It is also known as organic unique impressions.
    The number of people who saw the page post in news feed or ticker, or on the Page's timeline. It is also known as organic unique impressions.
  • fb-post-performance.field.impressionsPaidUnique.title
    Paid reach

    Paid reach
    Paid reach
  • fb-post-performance.field.impressionsPaidUnique.description
    The number of people the advertised page post was served to. It is also known as paid unique impressions.

    The number of people the advertised page post was served to. It is also known as paid unique impressions.
    The number of people the advertised page post was served to. It is also known as paid unique impressions.
  • fb-post-performance.field.engagedUsers.title
    Engaged Users

    Engaged Users
    Engaged users
  • fb-post-performance.field.engagedUsers.description
    The number of unique people who engaged in certain ways with the Page post, for example by commenting on, liking, sharing, or clicking upon particular elements of the post.

    The number of unique people who engaged in certain ways with the Page post, for example by commenting on, liking, sharing, or clicking upon particular elements of the post.
    The number of unique people who engaged in certain ways with the Page post, for example by commenting on, liking, sharing, or clicking upon particular elements of the post.
  • fb-post-performance.field.engagedFans.title
    Engaged fans

    Engaged fans
    Engaged fans
  • fb-post-performance.field.engagedFans.description
    The number of people who have liked the page and engaged in certain ways with the Page post, for example by commenting on, liking, sharing, or clicking upon particular elements of the post.

    The number of people who have liked the page and engaged in certain ways with the Page post, for example by commenting on, liking, sharing, or clicking upon particular elements of the post.
    The number of people who have liked the page and engaged in certain ways with the Page post, for example by commenting on, liking, sharing, or clicking upon particular elements of the post.
  • fb-post-performance.field.engagementRate.title
    Engagement Rate

    Engagement Rate
    Engagement rate
  • fb-post-performance.field.engagementRate.description
    The percentage of the people that have seen this post and engaged with it. Calculation: "Engaged users" divided by "Reach"

    The percentage of the people that have seen this post and engaged with it. Calculation: "Engaged users" divided by "Reach"
    The percentage of the people that have seen this post and engaged with it. Calculation: "Engaged users" divided by "Reach"
  • fb-post-performance.field.viralityRate.title
    Virality Rate

    Virality Rate
    Virality rate
  • fb-post-performance.field.viralityRate.description
    Shows the percentage of the impressions because the Page's post entered a person's screen with social information attached. It is calculated as follows: "Viral post impressions" divided by "Total post Impressions"

    Shows the percentage of the impressions because the Page's post entered a person's screen with social information attached. It is calculated as follows: "Viral post impressions" divided by "Total post Impressions"
    Shows the percentage of the impressions because the Page's post entered a person's screen with social information attached. It is calculated as follows: "Viral post impressions" divided by "Total post Impressions"
  • fb-post-performance.field.videoAvgWatchedRate.title
    Average % watched

    Average % watched
    Average % watched
  • fb-post-performance.field.videoAvgWatchedRate.description
    Shows how much percentage of the video people have watched on average. It is calculated as follows: Average time watched in seconds divided by the length of the video.

    Shows how much percentage of the video people have watched on average. It is calculated as follows: Average time watched in seconds divided by the length of the video.
    Shows how much percentage of the video people have watched on average. It is calculated as follows: Average time watched in seconds divided by the length of the video.
  • fb-post-performance.field.videoTotalViewTime.title
    View time (minutes)

    View time (minutes)
    View time (minutes)
  • fb-post-performance.field.videoTotalViewTime.description
    The total time (in minutes) that the video has been viewed.

    The total time (in minutes) that the video has been viewed.
    The total time (in minutes) that the video has been viewed.
  • fb-post-performance.field.videoLength.title
    videoLength - title

    videoLength - title
    Video length
  • fb-post-performance.field.videoLength.description
    videoLength - description

    videoLength - description
    Length of the video of the post in seconds.
  • fb-post-performance.field.videoViews.title
    videoViews - title

    videoViews - title
    Video views (3s)