FACELIFT /Facelift Cloud - Post Performance
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Click through rate
Click through rate
CTR (taux de clics) -
The percentage of the number of times a post has been clicked on compared to the number it has been seen. The total number of clicks on this post divided by the total number of post impressions.
The percentage of the number of times a post has been clicked on compared to the number it has been seen. The total number of clicks on this post divided by the total number of post impressions.
Ratio entre le nombre de clics et le nombre de vues de la publication. Le calcul est le suivant : Nombre total de clics divisé par le total des impressions. -
Total impressions
Total impressions
Total des impressions -
The number of impressions of the page post.
The number of impressions of the page post.
Nombre d'impressions sur la publication. -
Reach
Reach
Portée -
The number of people the page post was served to. This is also known as unique impressions.
The number of people the page post was served to. This is also known as unique impressions.
Nombre de personnes auxquelles la publication a été envoyée. La portée peut aussi être appelée "impressions uniques". -
Organic reach
Organic reach
Portée organique -
The number of people who saw the page post in news feed or ticker, or on the Page"'"s timeline. It is also known as organic unique impressions.
The number of people who saw the page post in news feed or ticker, or on the Page"'"s timeline. It is also known as organic unique impressions.
Nombre de personnes auxquelles la publication a été présentée dans le fil d'actualisé ou sur la page directement. La portée organique peut aussi être appelée "impressions organiques uniques". -
Paid reach
Paid reach
Portée payée -
The number of people the advertised page post was served to. It is also known as paid unique impressions.
The number of people the advertised page post was served to. It is also known as paid unique impressions.
Nombre de personnes auxquelles la publication sponsorisée a été envoyée. La portée payée peut aussi être appelée "impressions payées uniques". -
Engaged Users
Engaged Users
Utilisateurs engagés -
The number of unique people who engaged in certain ways with the Page post, for example by commenting on, liking, sharing, or clicking upon particular elements of the post.
The number of unique people who engaged in certain ways with the Page post, for example by commenting on, liking, sharing, or clicking upon particular elements of the post.
Nombre de personnes qui ont interagi avec la publication, par exemple en laissant une mention J'aime, en partageant ou en cliquant sur un élément de la publication. -
Engaged fans
Engaged fans
Fans engagés -
The number of people who have liked the page and engaged in certain ways with the Page post, for example by commenting on, liking, sharing, or clicking upon particular elements of the post.
The number of people who have liked the page and engaged in certain ways with the Page post, for example by commenting on, liking, sharing, or clicking upon particular elements of the post.
Nombre de personnes qui ont laissées une mention J'aime sur la page et ont interagi avec la publication, par exemple en laissant un commentaire, une mention J'aime sur le post, en partageant ou en cliquant sur un élément de la publication. -
Engagement Rate
Engagement Rate
Taux d'engagement -
The percentage of the people that have seen this post and engaged with it. Calculation: "Engaged users" divided by "Reach"
The percentage of the people that have seen this post and engaged with it. Calculation: "Engaged users" divided by "Reach"
Le pourcentage d'utilisateurs ayant vu et interagi avec la publication. Le calcul est le suivant : "Utilisateurs engagés" divisés par la "Portée". -
Virality Rate
Virality Rate
Taux de viralité -
Shows the percentage of the impressions because the Page's post entered a person's screen with social information attached. It is calculated as follows: "Viral post impressions" divided by "Total post Impressions"
Shows the percentage of the impressions because the Page's post entered a person's screen with social information attached. It is calculated as follows: "Viral post impressions" divided by "Total post Impressions"
Affiche le pourcentage d'impressions virales. Les impressions virales correspondent à la disponibilité d'un post dans le fil d'actualité des utilisateurs à partir du moment où cette publication a été partagée par un ami. Le calcul est le suivant : "Impressions virales" divisées par "Total des impressions". -
Average % watched
Average % watched
% vues vidéo -
Shows how much percentage of the video people have watched on average. It is calculated as follows: Average time watched in seconds divided by the length of the video.
Shows how much percentage of the video people have watched on average. It is calculated as follows: Average time watched in seconds divided by the length of the video.
Le calcul est le suivant : "Durée moyenne de visionnage" divisée par "Durée de la vidéo".